The company will use the world’s largest floorcoverings exhibition, which take place 10-13th January, to showcase the latest innovations in subfloor preparation products and adhesives for floorcoverings.
It is placing particular importance on this year’s exhibition as it continues to invest significantly in expanding its presence in new global markets. Accordingly, a full export team will attend the show, including recently appointed export managers Steve Perry, covering the Americas, and Gareth Lewis, covering the Asia Pacific region. Together with Jonathan Goold, who is responsible for Europe and the Middle East area, they will be looking to develop new relationships with international audiences and identify new business opportunities.
F. Ball will also exhibit new packaging solutions aimed at reducing the amount of plastic entering the waste stream. These include its recently-launched ‘eco pouches’ for its Stopgap 400 Repair compound and Stopgap 500 Micro floor finishing compound. The new ‘eco pouches’ are fully recyclable and require significantly less plastic to produce than previous packaging.
Darren Kenyon, F. Ball sales director, said: “F. Ball manufacturers adhesives for almost every type of floorcovering, and we are increasingly looking to showcase our products to an international audience as we seek to expand into new territories, so Domotex is one of the most important events in the flooring industry calendar for us. The exhibition is a good opportunity to meet new and existing customers from around the world, which is something we look forward to every year.
“F. Ball sales and marketing personnel will be on hand throughout the exhibition to answer any visitor questions or discuss our latest product developments.”